Be Your Own Boss (Entrepreneur Movement)

      There are several reasons to open a website.  For a vast majority,  it is to make money,  adding value comes later.  But how do you make money on a website that can not even keep it's readers? You may have tried your best,  paid for ads,  spammed several pages and tried every means necessary,  but it's not working. Internet 

     Today,  I won't go on and on and on about how useful social media is for business growth.  There have been earlier posts about  harnessing the power of facebook  and  Snapchat .  Today,  I will be teaching you how to grow your social media presence and followership and trust me,  it can be pretty hard without the right guidance. Social media

     In recent times social media has become an important tool for marketing.  Businesses that have learnt to use social media have seen significant growth  in revenue and reduction in the cost of advertising.     In the first part   of this social media series,  we learnt how to use facebook to widen our reach and expand our audience. Today, we'll be learning how to use Snapchat to grow our market.  Snapchat 

     Marketing is an essential part of business.  It is the a way to get your brand,  product or service into the consciousness of the consumers.  Marketing takes up a large share of the yearly budget of any enterprise.  It requires immense effort and enough money.  For start-ups,  spending so much on marketing would probably do the business more harm than good because  start-ups work with very limited capital and human resource,  and they cannot correctly predict the effect of their marketing strategy .  There is however a cost effective ( by cost effective,  I mean free)  and more efficient way to do marketing.  They are called CUSTOMERS.  Customers 

      Marketing in the last decade has evolved from just TV adverts, posters and billboards to targeted and customer specific adverts on the internet.  The internet guarantees a wider reach and a bigger audience than TV,  posters and billboards combined. Facebook has been a key player and a veritable tool in the hands of internet markerters,  not just because of the numbers they can provide in terms of audience, but because they can ensure that your post ad gets to an audience interested in it. Let me tell you something creepy ( depending on your stand point) Facebook